money health weekly


You Can't (and Shouldn't) Please Everyone


"I could be the ripest, juiciest peach in the world, and there's still going to be someone who hates peaches."

-Dita Von Teese


I'm bringing the firewood to the fire ring. This is the last step in setting up camp. Standing in our campsite we stare out at the St. Croix River, admiring our view from basecamp this weekend. The next day we're talking to our neighbor who has a large trailer. He's quite proud of it. He says to us, "Don't worry about your rig; we started out in a pop-up, too. You have to start somewhere."

I get a little irritated because he's making an assumption about us that's incorrect. We love our pop-up. It gives us a place to hang out if it's rainy or cold (or both), and the tent material on the sides allows us good sounds and smells while we sleep.

About a year later, my wife is visiting the factory where they make and sell Scamp trailers. She's been fascinated with these small trailers for her whole life. As she's talking one of the guys who works there she asks him about people who get the very tiny trailer (13') versus the people who get their larger (but still small) fifth-wheel trailer. He told her he loves his job because "everyone defines camping differently."

That was a thought-provoking statement. We thought about it and it made total sense to us. Some people camp in a very large motor home, using it as a way to travel and be able to stay in their own space, but giving them some comfort they get from home. Others wouldn't even think about driving to a campground; they throw on a backpack and hike or canoe to a remote spot where nobody else will be around. Most people are somewhere in the middle.

If you think about it, you replace "camping" in that sentence with just about everything.

Every defines ________ differently.

we all have different values

Good Financial Behavior Isn't Always Exciting

If you apply this idea to finances, you understand that everyone will define the "best" way to use their money differently. Best is in quotes because some people have a very short-term focus, using their money how they see is the best way in the moment. Others have a more long-term view and are more disciplined with their money because they recognize that the future version of themselves need to be cared for, as well.

Even though the "disciplined" approach is more likely to offer better outcomes, it's not always exciting. It's even less exciting when you see others behaving differently. Perhaps you bought a house that was well within what you could afford, but not as big as you were hoping for. Many would agree that's a prudent move. It's easy to second-guess yourself when you see your colleagues and friends buying huge houses, though. Or, maybe you are being responsible with your money by living well within your means and saving a large portion of your income. That sounds reasonable, but it can seem boring when you see your friends living large and enjoying life more than you seem to.

Doing what's right can seem boring and fill you with envy if you define "best use of money" the same way others do.

it's hard to be disciplined when your friends aren't

We Feel a Strong Need to Belong

Part of the reason it's so hard to see others doing something differently from how we are is our strong need to belong. Belonging is one of our basic human needs (along with autonomy, safety/security, self-expression, connection, and purpose/significance). Our ancestors needed to belong to their group in order to survive. Getting kicked out of the tribe meant you were alone and being alone wasn't good for your survival. Your animal brain is wired for survival, which is why many people will take steps to fit in when they know they ought to be doing something differently.

we all need to belong to our group

Binary Thinking Hurts

It's easy for us to think in binary terms. That is, we tend to think in ones and twos. Our ancestors were in or out. We think things are right or wrong. People are either good or bad. It's us versus them. The problem, of course, is that this implies there is no middle ground. You either did the "right" thing with your money or your inner critic calls you dumb. One person used her money in a "good" way but a different person used his money in a "bad" way.

If we don't belong to the in-crowd, then we can easily judge ourselves.

binary thinking implies no middle ground