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Understanding Risk


 

"Playing safe is very risky."


-Seth Godin

 

It's June 2010 in Las Vegas. It's 6:30 am. I'm taking a bus to Tropicana, where I'm getting picked up to go skydiving. I was out too late last night because I met up with some people from a rafting trip that finished the day before. When I get to Tropicana I meet a fellow first-time skydiver from Costa Rica. We talk a little bit and then are given waivers to read through and then sign. As I start reading my waiver I see my new friend initialing every page without reading it. I asked about it and he replied, "I want to skydive but they don't let you go unless you sign; I don't want to know what it says."


definition of risk


Risk = Something Can Go Wrong